How many times have you opened up your email and have been directed to sites featuring the same old boring articles? Don’t you wish that just once someone would send you something that was worth reading? Marketing your article the right way not only includes getting your name out there but also what information you are providing to your readers.
You need to be one step ahead of the other guy in your writing and in your marketing. Think outside the box with your advertising. There are various ways to get the word out there to prospective buyers for your products. Once you put your mind to it, the possibilities are endless. Make your articles interesting, add a title that stands out and catches the reader’s eye , add a gripping introduction leaving the reader no choice but to skim the rest of the article and when you finish leave the reader with a sweet after taste or maybe even a longing for more. That’s the only way they will come back to you. Add on some attractive pictures and images that complement the article, but do not overdo it or the search engines will not even bother coming close. If it is your website you have the choice of playing with search engine friendly fonts and colors to make your article interesting. You don’t really have that choice when you submit to directories.
Attaching a link to your site on other people’s sites is another great marketing idea. Don’t forget that you can do back links as well. If you take up an email marketing campaign, add a link that will take viewers to your website. Advertising in newspapers, magazines, forums and blogs are other great ways to market your article. Blogging is the new wave for marketing on the internet. If it is done the right and proper way, you can have great success with this and you can make a lot of money. This is free to do and can be a lot of fun once you get rolling. If you have faith in what you are selling then the public will have faith in buying from you. It is all in the wording and getting that word out to the right people. You have to sit down, make a plan, do your research and execute. All of these things are important if you intend to play with the big boys. They do play rough and there are no holds barred when it comes to advertising and marketing your article.
If you own an online business and you are taking your first steps in the marketing campaign process, trying to plan and launch a campaign that can be effective and helpful for your business and trying to generate traffic and monetizing it within a short period of time, then you must seriously consider writing some articles. Article marketing is the most versatile and effective way to generate traffic and draw the users’ attention and it is seen as the only way of offsite SEO that is so cost effective. In most cases actually article writing is absolutely free, and if you exclude the time you spent writing, there is no other cost.
If you are an amateur the question that will come to your mind is where you will submit the articles and what you are going to do in general with them once
you start writing.
Here are a few good suggestions for you that have been proven to be helpful for many:
1. Article directories - Submitting the articles in top directories will automatically ensure some great exposure on the World Wide Web, because these are places that get thousands of clicks every day, and there are thousands of users who look at regularly visit directories looking for information. Keep in mind that the more exposure you have, the bigger are the chances of getting some serious traffic, which is the goal of your marketing campaign.
2. Set up a website of your own - If you have an online business, it is absolutely mandatory that you include the articles in your pages, which means that you have to create a particular section in your website for your articles. When search engines send their web crawlers, the rich and informative content in your pages will help your
website get better rankings, which is crucial for the longevity and success of your website and online business.
3. Run a blog: Another great idea is to run a blog with content relevant to your website and link it to your website. Invite people you know to contribute to your blog and share links with them .People who read your blog and like what they read will come back for more. They may even include your blog on their favorite list and that way your blog will reach more people which means returning traffic and new traffic as well.
Always remember, if you provide some good and informative content, then it’s most likely that you will get some great attention, which will eventually be transformed into traffic and profits.
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